Founded by Billi Kid in 2015, Graffitication is a new company dedicated to the contemporary urban art scene. It shines a spotlight on artists, designers, curators and honest-to-goodness street veterans who fervently believe that authenticity is central to their culture. It was not conceived to sell you a one-size-fits-all t-shirt, it was created to exercise a passion—to share in the satisfaction the visual arts can bring you. Graffitication is our playground, it’s the background music to our journey—an opportunity to infuse urban art into every single limited-edition product we create.
Visit www.graffitication.com to see the results created by Billi Kid's state-of-the-art apparel printing technology. It allows Graffitication to bring beautiful images to life (with incredible resolution) to every cotton canvas.
The Gatorade Fierce Collective
The Gatorade Fierce Collective is where sport and art collide. Nine creators at the top of their games teamed up with Gatorade to take on one mission: capture the BOLD + INTENSE flavors of Gatorade Fierce.
Gatorade enlisted the talents of contemporary urban artist, Billi Kid and asked him to create a portrait of Paul George and to produce an engaging video capturing the creative process. The resulting artworks are a nod the staple blue flavor of Gatorade and are featured on their website, not to mention, shared by Paul George on his Facebook page.
The spot had over half million views after 15 days online and continues to be the most watched Gatorade Fierce Collective video on YouTube. To see the results, visit The Gatorade Fierce Collective.
In The Paint With Dwyane Wade
On August 4, 2014, in one of the finest galleries in the Wynwood neighborhood of Miami, The Brisky Gallery, Dwyane Wade transformed sections of the 2011 NBA All-Star Game basketball court into extraordinary works of art. The 3X NBA Champion unleashed his creativity in vivid color directly onto this historical canvas, using only his natural brush, the basketball. The resulting 1,024 sq. ft. of painted court will be resourced in the creation of extraordinary artworks. Each piece numbered and accompanied by a certificate of authenticity signed by Dwyane Wade.
In The Paint was created by Public Works Department with the support of the NBA. Concept, design and curation by Billi Kid. To see the results, visit www.itpwade.com.
ONE Lust for Life
Billi Kid and One Condoms joined forces and invited a select group of 22 celebrated graffiti and street artists to re-purpose ordinary traffic stop signs into symbolic works of art. The artworks advocates for a common sense agenda that will expose urban communities to lifesaving safe sex messages. 8 of the artworks were selected for condom wrappers inspired by the artists and are distributed through public health organizations nationwide. The art was exhibited at Urban Outfitters in Herald Square in February of 2015 and auctioned off to benefit Lifebeat. To join the #LustforLife campaign or to learn more about how to shine a national spotlight on this issue, visit this website.
In 1946, designers Charles and Ray Eames created the iconic Eames Molded Plywood Chair. The chair gained popularity due to its aesthetics and comfort and Time magazine named it The Best Design of the 20th Century.
A window installation at Barneys NY conceived by Bill Kid and co-curated with Luna Park, invited celebrated urban artists to customize the chairs to benefit Operation Design. The artworks raised over $40,000 and were featured in multiple online and print publications, including a news segment on Channel 5 MyFoxNY.
Presented by Public Works Department, Billi Kid worked in partnership with Herman Miller, The Eames Foundation an Gawker Artists to bring the project to life. To see the chairs, visit Operation Design.
Art of Basketball
Art of Basketball is a collection of original artworks under license from the NBA. The collection currently features unique works on official NBA backboards and sections of the 2011 NBA All-Star Game basketball court. This collection taps a select group of leading graffiti and street artists to re-imagine the most iconic symbols of the game.
Created by Public Works Department in 2010, Billi Kid has been busy designing, curating and organizing multiple Art of Basketball exhibitions in Miami, New York and Los Angeles. The Art Basel exhibitions in the city of Miami have been legendary and have attracted top players and owners in the league as hosts and guests. To see the results, visit www.aobnba.com.
Sprite Access LeBron's World
When Sprite wanted to create a program targeting teens and reward them with unprecedented access to LeBron James, they turned to Billi Kid and commissioned him to create a number of artworks for the program.
By interacting in-store with a QR or text-in code, teens gained access to a mobile site with exclusive LeBron videos and the chance to win uniquely designed prizes. Billi Kid collaborated with talented NYC urban artists, Cope2, Chris Stain, Joe Iurator and David Cooper to help Sprite develop prizes that would appeal to this audience.
Thousands of lucky fans scored phone skins, apparel, headphones and more featuring the collective artworks. To see the original paintings, click the following artwork link.
Mom & Popism
Sponsored by Gawker Media and curated by Billi Kid, the exhibition consists of a series of close to life-size photographic canvases shot by James and Karla Murray of a variety of ethnic, time-worn store fronts from New York’s various neighborhoods. The expansive images from their bestselling book Store Front—The Disappearing Face of New York have then been left to a variety of graffiti and street artists including Lady Pink and Zoltron, to deface at their leisure.
The result is an energetic synthesis of painting, photography, collage and graffiti. Combining the high-shine cartoon aesthetic of street art with the grubby true-to-life look of the storefronts. The show is an understated critique of NYC’s ever-altering facade and the places, people and artists that have shaped its creative culture—which James and Karla Murray believe to be slowly slipping away. A book of the exhibition, Mom & Popism, was published by Gingko Press.
A dynamic three day event at the World Finacial Center Winter Garden combined the sport and art of table tennis with the spirit of charity and education. The awesome guys at SPiN Galactic, Brookfield, SPiN and Operation Design showcased this sport as never before—with world-class pros and celebrities battling it out for the Brookfield Cup.
Billi Kid curated the artistic components of the event with an incredible treasure trove of one-of-a-kind pieces that were auctioned. The artworks included creatively painted Ping-Pong tables and paddles by high-profile street and graffiti artists. Each piece of table-tennis art sold went to support creative programs in selected New York City public schools through Operation Design. To see the original paddles, click the following artwork link.
The Love Shaq
Tupperware Brands, a well-known and trusted name in home product design, commissioned Billi Kid to produce an original artwork in tribute to basketball great Shaquille O’Neal. The original artwork, is constructed from 7,744 Tupperware Smidget™ Containers and stands tall at over fifteen and a half feet.
Billi Kid was immediately drawn to the Smidget™ container due to it’s connection to the Boys and Girls Club of America (BGCA). A portion of the sales from each container is donated to the BGCA. Shaquille O’Neal’s own involvement with the BGCA made him the natural candidate for the commission.
Presented by Public Works Department as a centerpiece at the "Art of Basketball" exhibition during Art Basel Miami 2010, the leading art and cultural happening in the USA. To see a process video click The Love Shaq.
Zino Platinum The Make
In celebration of their ten-year anniversary, Zino Platinum, the cigar brand produced a premium collector’s edition set of four custom graffiti-inspired boxes. Dubbed “The Make”, this collector’s edition celebrates the self-made man and his success, as well as ten years of redefining cigars for a new generation of cigar smokers.
Billi Kid, who was commissioned to guide the curatorial process, collaborated with UR New York, a Brooklyn based collective. The internationally known dynamic duo went on to create a collector’s edition with the same passion and artistry that brought them success.
The victory of the Zino Platinum Tenth Anniversary tour and the subsequent success of the cigar boxes led to the production of two more editions. The Make of NYC with UR New York and The Make of LA with Burton Machen. To see a cool process video, follow this link.
John Leguizamo Ghetto Klown
When Emmy Award winner John Leguizamo wanted key art for his his fifth one-man play, "Ghetto Klown," he contacted Billi Kid for the occasion. John Leguizamo, who has appeared in more than fifty films, is also one of the nation’s most accomplished stage performers. “Ghetto Klown” is the next chapter in John Leguizamo’s popular personal and professional story.
His third one-man play on Broadway, "Ghetto Klown" follows in the uninhibited tradition of his “Mambo Mouth,” “Spic-O-Rama,” and “Freak.” In Leguizamo’s trademark style, the piece explodes with energy, heating up the stage with vivid accounts of the colorful characters that populate his life. The play went on to become an HBO special and a PBS actor/playwright profile. From his “NuyoRican” roots to his high-profile career in Hollywood, Leguizamo bares his soul. To see a trailer of the PBS special, click here.